Cutting-Edge STADIEM Scale-ups at MCO Mediatech Festival and BotTalk, two innovative STADIEM scale-ups, showcased their pilot solutions to media corporates and investors at MCO MediaTech Festival in late May. 

The Pilot phase showcasing journey brought STADIEM to the MCO MediaTech Festival in Odense (Denmark) from 31 May to 1 June. The annual festival is a two-day media tech conference that offers a dynamic blend of inspiration, knowledge-sharing, discussions, and networking opportunities, organised by Media City Odense. On stage, they showcase the latest advancements in communication, marketing, media production, and transformative technologies, including scale-ups from the STADIEM Pilot phase; and BotTalk.

The STADIEM scale-ups and BotTalk on stage at Media City Odense's Mediatech Festival and BotTalk, side by side on the MCO MediaTech Festival stage

At the MCO MediaTech Festival, the start-ups were invited to present their solution at a STADIEM pitching event on stage. They also participated in the MCO Speed Dating Event, where they got quality networking and feedback from European media corporates and investors.

Joining from BotTalk was their Founder and CEO, Dr. Andrey Esaulov. Andrey holds a PhD in Linguistics, previously worked as Head of Prototyping for (Alex Springer) for 6 years and was a software architect. was represented by their co-founder and CEO, Ralf Neudel. Previously, Ralf was Strategic Technologist for the Digital TV Group UK and coordinated the collaborative research activities of IRT – the former research and innovation centre of the public TV and radio broadcasters in Germany, Austria and Switzerland.

Also on stage for the pitching event to give the audience a short introduction to the STADIEM program was Media City Bergen (represented by Helge O. Svela). 

The scale-ups in the spotlight

Curious about the scale-ups and their innnovative solutions? Let’s delve into a brief introduction to their co-creation projects supported by STADIEM: is an analytics and automation platform dedicated to making the operation of streaming services greener, cheaper, and better. With the support of STADIEM and the European Commission, is running public pilots with the French-German broadcaster ARTE as well as with rbb, the regional public broadcaster for Berlin/Brandenburg and member of ARD. The aim of the pilots is to more accurately model and measure the energy consumption of content distribution and to identify potential for reduction.

BotTalk is a SaaS text-to-speech platform that enables publishers to create an audio version of their articles using an AI voice. This creates another distribution channel and revenue stream and significantly increases reader engagement. In addition, BotTalk allows any company to create its own voice using voice cloning technology. The custom voice promotes branding, user trust, and emotional connection to the company.

The STADIEM scale-ups and BotTalk on stage at Media City Odense's Mediatech Festival
Ralf Neudel ( – left – and Dr. Andrey Esaulov (BotTalk) – right – during the pitch event

STADIEM has more in store for you from here until September – Stay tuned to our website and social media to find out more!